Top 10 Roofing SEO Agencies in the UK: Your Guide to Digital Excellence

“If your roofing business isn’t showing up on Google, are you even reaching your customers?”

In today’s digital era, having a strong online presence is no longer optional; it’s essential.

Homeowners increasingly search online for trusted roofing services, and if your website isn’t visible, you could be missing out on valuable leads.

SEO (Search Engine Optimization) ensures your business ranks higher in search results, drives more traffic, and generates quality leads.

To make your search easier, we’ve handpicked the top 10 roofing SEO agencies in the UK.

Each one is evaluated based on expertise, services, and results, helping you choose the best partner to grow your online presence and roofing business.

Top 10 Roofing SEO Agencies in the UK

Redefining Web

Website: redefiningweb.com
Founded: 2011
Employee size: 51-100
Rating: 4.9/5

Overview: Redefining Web is a full-service digital marketing agency with a strong focus on data-driven strategies.

They specialize in local SEO, website design, PPC campaigns, and content marketing, helping small and medium-sized roofing businesses achieve measurable growth.

Their team has experience across multiple industries, but their tailored approach for local businesses makes them particularly effective for roofing companies.

Services: SEO, PPC, Web Development, Conversion Rate Optimization, Content Marketing.

Why Choose Them: Redefining Web combines strategy, creativity, and technical expertise.

They focus on increasing website traffic, improving Google Business Profile visibility, and generating high-quality leads for roofing businesses.

With a proven track record of successful campaigns, they stand out for their reliability, client-first approach, and full-service capabilities.

Pros:

• Exceptional expertise in roofing SEO with proven results
• Tailored strategies specifically for local roofing businesses
• Strong track record of increasing lead generation and online visibility
• Transparent reporting and measurable ROI
• Creative and technical team capable of handling complex campaigns

Cons:

• Their high level of expertise means slightly higher pricing, but it’s justified by results.

Notable Roofing SEO Projects:

• RoofPro UK: Achieved a 120% increase in organic traffic and 80% increase in local leads within 6 months.
  
• Elite Roofers London: Optimized Google Business Profile and on-page SEO, resulting in top 3 rankings for 15+ high-value local keywords.
  
• GreenShield Roofing: Full SEO overhaul, including website redesign, content creation, and backlink strategy, leading to 200+ monthly roofing inquiries.

RooferSEO

Website: roofersseo.co
Founded: 2024
Employee size: 11-50
Rating: 4.1/5

Overview: RooferSEO is a niche agency dedicated entirely to roofing companies.

They provide tailored SEO strategies, keyword research, content creation, and link building specifically designed for the roofing industry.

Despite being a newer agency, their deep focus on roofing means they understand the specific challenges of the market and how to attract homeowners locally.

Services: SEO Audits, Keyword Research, Content Creation, Link Building, Google My Business Optimization

Why Choose Them: Ideal for roofing businesses seeking a specialized, highly focused agency.

Pros:

• Focused on small business marketing in general
• Fast and agile due to small team size

Cons:

• Limited proven experience in roofing campaigns
• New agency, lacks a track record of measurable results
• A smaller team may struggle with extensive multi-location roofing SEO projects

Outrank

Website: outrank.co
Founded: 2018
Employee size: 11-50
Rating: 4.2/5

Overview: Outrank is a local SEO agency with a dedicated roofing service.

They help roofing companies improve search visibility, generate leads, and create content that resonates with potential clients.

They combine technical SEO, content marketing, and social media strategies to boost overall online performance.

Services: Local SEO, Technical SEO, Content Marketing, Web Design, Social Media Management

Pros:

• Strong local SEO expertise for small businesses
• Content marketing and social media integration

Cons:

• Roofing-specific experience is limited
• Focused more on local presence than high-volume lead generation
• Lack of advanced technical SEO strategies tailored for roofing websites

WillShall Consulting

Website: willshall.com
Founded: 2003
Employee size: 11-50
Rating: 4.8/5

Overview: WillShall Consulting is a global digital marketing agency offering a wide range of services, from SEO to website design. They work with small and large businesses across industries.

While not roofing-specific, their extensive experience in local SEO can still benefit roofing companies.

Services: SEO, Web Development, Branding, E-commerce Solutions

Pros:

• Ability to handle multi-channel campaigns
• Experienced team with global outreach

Cons (related to roofing SEO):

• Not specialized in roofing, so strategies may not target roofing leads effectively
• Less personal attention for small to medium-sized roofing businesses

Blue Square Management

Website: bluesquaremanagement.com
Founded: 2007
Employee size: 11-50
Rating: 4.1/5

Overview: Blue Square Management specializes in digital marketing for small to medium businesses. They focus on lead generation, local SEO, web design, and video marketing.

Services: SEO, Web Design, Video Marketing, Reputation Management

Pros:

• Personalized service for small businesses
• Expertise in video marketing and web design

Cons:

• Limited roofing-specific SEO case studies
• Focused more on general small business marketing rather than the roofing niche

Digital Search Group

Website: digitalsearchgroup.co
Founded: 2009
Employee size: 50-100
Rating: 4.1/5

Overview: Digital Search Group provides performance-driven marketing solutions, including SEO, web development, and paid search.

Services: SEO, Web Design, Paid Search, App Development

Pros:

• Scalable campaigns with a large team
• Strong data-driven marketing strategies

Cons:

• Roofing-specific strategies are not a primary focus
• May lack local knowledge for the roofing business lead generation

Majestic

Website: majestic.com
Founded: 2004
Employee size: 50-100
Rating: 4.1/5

Overview: Majestic is primarily an SEO tool provider, offering backlink analysis and competitive insights rather than agency services.

Services: Backlink Analysis, SEO Tools, Competitor Analysis

Pros:

• Excellent for in-house SEO teams
• Valuable competitive analysis tools

Cons:

• Not a full-service agency
• Requires additional roofing expertise to be effective

Bird Marketing

Website: bird.marketing
Founded: 2010
Employee size: 11-50
Rating: 4.2/5

Overview: Bird Marketing is an award-winning digital agency delivering SEO, content marketing, and technical SEO services.

Services: SEO, Content Marketing, Link Building, Technical SEO

Pros:

• Strong reporting and strategic campaigns for various industries

Cons:

• Limited roofing-specific experience
• A generalized approach may not deliver maximum roofing leads

Digital Glory

Website: digital-glory.co
Founded: 2015
Employee size: 11-50
Rating: 4.4/5

Overview: Digital Glory focuses on small to medium-sized businesses, providing SEO, web development, and social media marketing.

Services: SEO, Web Development, Branding, Social Media Marketing

Pros:

• Budget-friendly solutions
• Covers multiple digital marketing areas

Cons :

• Roofing-specific SEO expertise is minimal
• Limited track record in converting local roofing leads

Serendipity Int

Website: serendipityint.co
Founded: 2015
Employee size: 11-50
Rating: 4.3/5

Overview: Serendipity Int offers SEO, web development, and social media services to various industries.

Services: SEO, Web Development, Social Media Marketing, Branding

Pros:

• Personalized attention due to a small team
• Flexible approach to digital marketing

Cons:

• Not specialized in roofing
• Limited experience in high-volume local SEO campaigns

Wrapping Up

“Your website is your first salesman, make sure it’s working hard for you.”

After analyzing all ten agencies, Redefining Web clearly stands out for roofing businesses.

Their combination of industry experience, full-service capabilities, roofing-specific projects, and proven results makes them the most reliable choice for long-term growth.

That said, RooferSEO, Outrank, and Blue Square Management are excellent for companies seeking niche expertise or general local SEO, but none match the comprehensive roofing SEO mastery of Redefining Web.

With the right SEO agency, your roofing business can not only appear on the first page of Google but also convert visitors into loyal customers.

Remember: visibility online today directly translates into more roofs tomorrow.